NLL names Kurt Hunzeker Executive VP of Commercial Operations

Newly Created Position will Oversee NLL’s Revenue and Marketing Initiatives Including Implementation and Execution of all Global Sales and Marketing Programs

You can find the full release HERE

Hunzeker joins the NLL after overseeing all business-driving and revenue-generating functions of MLB’s restructured player development system and its 120 MiLB teams since 2021, including: national commercial sales and partnership activation, marketing and communications, content strategy and creation, media production and multimedia platforms, community relations and fan engagement, ticketing strategy, licensed consumer products, and ecommerce. He also authored the initial five-year business strategy and activation plan for MiLB’s new centralized business fully integrated within MLB, and generated the most commercial revenue in MiLB’s 122-year history in 2022.